About TUDOR TUDOR is a Swiss-made watch brand, offering mechanical watches with sophisticated style and proven reliability. The origins of TUDOR date back to 1926, when ‘The Tudor’ was first registered as a brand on behalf of Rolex founder, Hans Wilsdorf. Throughout their history, TUDOR watches have been chosen by the boldest adventurers and seasoned professionals alike. Shop Now Explore Collections Shop All Models The Traditional Art of Hand Craftsmanship A TUDOR watch lives. Pulsates. It will take you into the world of micro-precision. The high technology in all components are relentlessly tested to the smallest detail… to the point of obsession. Examine the movement. Aesthetics and performance for the most demanding of products, designed for endurance as much as pleasure. Pleasing to the eye and exciting to the mind, this precision mechanism will withstand the rigours of time. Exceptional materials, durability and strength of design make each watch a unique object TUDOR Ambassador David Beckham David Beckham wears the Black Bay Bronze, a 43 mm divers’ watch inspired by the brand’s history and fitted with the TUDOR Manufacture Calibre MT5601. He also wears the Black Bay Chrono, a COSC certified chronograph, with column-wheel manufacture caliber, drawing upon TUDOR’s diving and motorsports heritage. TUDOR Ambassador Jay Chou Musician. Actor. Director. Icon. For over a decade, the ‘King of Asian Pop’ has pushed boundaries around the world. From Taipai to Hollywood, Jay Chou is always ready to go where the next challenge takes him. Jay Chou sports the TUDOR Royal, with its cutting-edge technical performance and refined aesthetic it sits at the crossroads between classic and sports watches. As a man of taste and culture, Jay Chou also wears the TUDOR 1926, a highly refined while understated mechanical timepiece blending traditional horology aesthetics and contemporary high-performance watchmaking.