Rolex Watches Explore the Collection Cosmograph Daytona Discover Rolex Watches Explore the Collection Cosmograph Daytona Discover Tara Fine Jewelry Co.— legendary throughout the Southeast for superior customer service— is the premier destination in Atlanta for stunning engagement rings, incredible Rolex watches, and an expertly-curated selection of fine jewelry. Discover The Collection Discover The Collection Shop Our Designers SINCE 1985 CREATING YOUR LEGACY OF LOVE Tara Fine Jewelry Co. in Atlanta is best known for its wide selection of Rolex watches and stunning engagement rings. A hidden gem, conveniently located in Buford, Georgia, Tara proudly serves each and every customer with honesty and integrity, exceptional customer service, and a large but carefully curated collection of the finest jewelry in Georgia, since 1985. LEARN MORE